A New York Times article of
June 17 tells of a company which
brings to bear the probing and far reaching powers of Big Brother, Santa Clause
and the FBI. We’ve heard about this before, but not on this scale. The article, entitled “You For Sale” by
Natasha Singer, describes a multibillion
dollar operation called Acxion located in Conway, Ark. with 23,000 computer servers
at its beck and call, finding out every tidbit of information it can about each
one of us. This could surely be heralded as one of the new seven wonders of the
world or one of the marvels of modern technology, but it’s supposed to be under
wraps, as if they are watching us from the Twilight Zone.
So Acxion knows if you have a medical condition, the types of
food you buy , the magazines you read,
how much you pay where you live, if you like to eat out and where, if you’re a
cat lover, what type of car you drive,
or if you like to gamble or travel or how many times you’ve been
married. Acxion probably knows more about you than your mother or your spouse
combined. They might very well know if you follow the four regulative
principles. They could be called Karma Trackers, or Agents of Yamaraj (aka AOY – as in aoy vey). I wonder if they see inacxion in acxion and acxion in inacxion?
Acxion wants to know all this info to better connect you with
the things that will make you happy (and help keep you entangled in the
material world – i.e. – to keep you spending money and keep you in debt forever).
To keep you on a vicious thread mill. Like Alice in Wonderland says – I’m
running as fast as I can, but I’m still in the same place. And somehow, all the
stuff that you buy is suppose to make you think that you are a winner. (Game
show music goes up as balloons descend and contestant is seen jumping for joy and wildly clapping hands).
Basically this is Kali’s game. This is what he has in store
for each of us. To keep us “winning” by buying more and more and more. And in the end we
lose.
“One who sees that there is nothing beyond the modes of material
nature at work in all activities, and who
knows that the Supreme Lord is transcendental to all these modes, then that
person can attain My spiritual nature.” Bhagavad Gita 14:19